traffic

Research has shown that 83% of internet users enter sites via a search engine. MartJack automatically optimizes your online store’s pages for search engines (SEO) and provides easy to use tools for managing SEO. MartJack is also integrated with a number of affiliate solutions including MartJack XChange to bring consumers to your website from various channels including social networks like Facebook etc.

For advertising through the search engines, Google Adwords is one of the most popular solutions. With Google AdWords, you can effectively reach consumers who are searching for products that you sell.

When you advertise with Google AdWords, your results are shown along with the normal search results (Organic Results) as “Sponsored Results”. This allows you to present yourself to consumers where they are searching for products! Not just that, Google AdWords is available on a “Pay Per Click” model which means that you only pay for consumers who actually click on your advertisement to reach your online store!

"Through our insights and 3rd party studies it is evident that, search has tremendous impact on both online and offline purchase decisions. With the increasing role of digital media, Indian manufacturers and retailers are yet to taste the success given the unexploited search volumes of various lifestyle, consumer and specialty products. Together along with other players of the eco-system we are targeting to offer a ‘complete’ solution for going online”

Sridhar Seshadri, Head of Online Sales, Google India.

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For more details please visit www.adwords.google.com