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Martjack is a ready-to-use, cloud hosted, Software as a Service platform with a comprehensive set of features that help retailers in establishing and running their e-commerce business. Leveraging the latest technological breakthroughs of agile development, cloud based computing, clustered computing, security and scalability, MartJack provides a reliable, scalable & proven solution at an affordable cost to businesses for building and managing their online presence. MartJack has been built through several years of research in the retail industry and every aspect of the platform has been designed from a retailer perspective of enterprise quality delivered through simplified interfaces. While the backend is smart, robust and technologically deep – the management tools are simple, intuitive and retailer friendly.
From flexible management of payment gateways, web-store content and promotions management – MartJack is a proven technology platform that has everything that you will need to provide a rich e-commerce experience to your customers.
With cutting edge hosting solutions on the Amazon EC2 cloud and availability on a SaaS model, MartJack is both affordable and scalable. The platform is being used by over 2000 stores around the world and is designed to help retailers on their fast-track to success in the e-commerce business.
What is SaaS?
“Software as a service” which is also known as "software on demand," is a way of offering software/technology solutions to businesses where the actual software/technology is deployed in a remote infrastructure and is available over the Internet. With SaaS businesses don’t have to pay for costly infrastructure of software development fees but instead pay a monthly subscription fee for using the software/technology/infrastructure. It is easy to upgrade the infrastructure by moving to a higher subscription fee without having to pay for upgrading the actual hardware or software.
Traditionally, businesses are required to buy, build, and maintain their IT infrastructures despite exponential costs. SaaS gives companies an alternative to plug in and subscribe to services built on shared infrastructure over the Internet. The SaaS model has been growing immensely in recent years because of the many benefits it offers to businesses of all sizes and types.
How does SaaS help businesses?
SaaS applications are subscription based, which means no licensing, purchase or hardware purchase costs. No upfront licensing or purchase cost significantly lowers the initial cost of starting your business. Also, having the SaaS provider (Reasoning) manage the IT infrastructure means lower IT costs for hardware, software, and very few people required to manage all of it.
Since, the SaaS provider (Reasoning) manages all updates and upgrades, there are no complicated patches for customers to download or install. Reasoning also manages availability, reliability and scalability so there’s no need for businesses to add hardware, software, or bandwidth as the user base grows.
Some of the highlighted capabilities that SaaS enables are
Why does SaaS make sense in long term? The popularity of SaaS is rapidly increasing because it makes management of your online store very easy and also reduces customer acquisition costs. With a multitenant approach, you get a solution that is proven across thousands of businesses and incorporates requirements for all kinds of business scenarios. That means your system is flexible and ready for your requirements as you scale. Moreover, you can scale as fast and as much as needed without replacing costly infrastructure or adding IT staff.
“We are very up-beat about bringing some real value to Indian retailers with these strategic partnerships with market leading players such as HDFC Bank, Google & Aramex.”
Anubhav Kushwaha, VP-Business Strategy & Alliances, Reasoning.
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